Whether you want to fill your pub up on a slow night or attract new customers, there are some effective marketing strategies you can use and Finance For Pubs can assist with this. Offering food and drink specials, a unique event, or a fun environment will all help you draw more people to your business.
Offer specials or events like trivia nights, beer pong tournaments, or seasonal drinks to lure in new and returning patrons. These can be offered within a set time window, or can last the entire duration of your bar’s opening hours. This will increase your customer base and help you build loyalty amongst your regulars. If you need cash for your projects, consider Finance For Pubs from Specialist Business Finance.
Host a live music performance or work with local musicians to bring in an audience that may not have otherwise found your bar. This will give guests something to look forward to, and can be a great way to boost your social media presence as well!
Sign up for a business listing on Google and other online directories, and update them regularly. Adding photos and promoting events on your social media can also improve your search engine results.
Consider creating a bar blog to keep your customers up-to-date on what’s new at your establishment. This can include drink recipes, behind-the-scenes shots of your team, or interesting articles to pique the interest of your followers.
Another effective marketing strategy is to hire promotional models who can distribute flyers for your business on foot or by bike. These can be distributed right outside your pub, or in other locations in your town.
